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SONY MUSIC

WISIN&YANDEL "Los Campeones del Pueblo"

For their album launch "Los Campeones del Pueblo" in 2019, our video designers and editors produced a series of social-first videos that were distributed globally on Facebook, Twitter and Instagram to gain awareness and drive millions of video streams on platforms like Spotify and Pandora.

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To increase audience engagement, or Editorial Creators and Journalists published a series of 1200 word articles talking about the history of the artists and the evolution of their music.

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